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TALK School of
Sales Management
Sales
departments will never go out of businesses in any
organization. Demand for specialized sales professionlas is
growing rapidly, as corporates realize that there is no
substitute for personalized selling, particularly when it
comes to big ticket services and solutions.
Industries
where sales professionals have found wealth in the recent
times includes insurance, financial services like wealth
management solutions, telecommunications and
healthcare.
After
completing our course, students can easily find employment
in the sales department of leading companies.
Course
Title:
Certificate Course in Sales Management
Code:
SM01
Teaching
mode:
Classroom teaching
Course
duration: 2 months
Timing:
2 pm to 4 pm
Days:
3 days in a week (Days selected from Monday to
Saturday)
Course
Structure:
|
Module
|
Topics
|
No.
of lectures
|
|
Introduction
|
· Why
sales management?
·
Sales
vs marketing
|
2
|
|
Sales
management life cycle
|
· The
tasks and key elements of successful sales management
· Sales
styles for various industry segments
|
3
|
|
Lead
management
|
·
Creating
leads; filtering and assessing leads
· Strategies
for effective lead handling
|
2
|
|
Sales
communication
|
· Principles
of good communication
· Telephonic
communication
· Principles
of Professional Selling
·
Selling
Different Clients Differently
|
9
|
|
Completing
the Sale
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· The
art of following-up
· Strategic
Sales Negotiations
· Quotes,
Orders, and Invoices
|
6
|
|
Sales
Productivity
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· Evaluating
Customer Data
· Managing
Sales Productivity
|
1
|
|
Sales
Administration
|
· Competitors
analysis
·
Reports
|
2
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Managing
the Distributor Sales Network
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· Distribution
role and types
· Managing
distributor communication
|
2
|
|
Case
studies
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·
Real
life case studies
|
4
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Working
|
· Do’s
and Don’ts of working in a corporate environment
|
1
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